About Muscles inc

Muscles Inc is a small business that specializes in sports massage and triathlon coaching in Christchurch New Zealand. By small I basically mean it's me​

Sports massage

​Muscles Inc specializes in sports massage for endurance athletes from swimmers, cyclists , runners, triathletes to multi-sport athletes. I also cater for non-athletes (normal people) so if you are interested in a massage please give me a call. I have a diploma in therapeutic massage therapy from the Christchurch college of Natural Medicine, a certificate in advanced sports massage and have been in practice since 2003

Go to massage page

Trinc Clothing

This project that has been at the concept stage for way too long but it is now not far from being a new business venture. 

Triathlon coaching

If your struggling to balance training around work and life commitments then maybe a helping hand will enable you to take your training to the next level. I am a TRINZ accredited coach and I have over 20 years of Triathlon racing and training experience to draw on when assisting my athletes. My focus is helping age group athletes improve their performance through structured programs tailored to the individual athlete.​

Go to Coaching page

About me

I am a husband,  a father and in my spare time I am a recreational triathlete.  I am passionate about family, sport, life, racing. Italian cars, craft beer and having the occasional laugh.   

Go to Trinc Clothing

Muscles inc  - History​

This is very brief and I will add to it going forward

I qualified as a massage therapist in 2003. As Muscles Inc has grown and as I have gained skills from courses, working at events and generally learning from experience in practice it means you are able to  reap the benefits of a technical massage designed for the needs of the individual regardless of being an athlete or as I like to call it a normal person. 

​As with all business there have been curve balls and the earthquakes were no exception fro me as my premises were destroyed. 

So having gone through a rebuild phase not only for the business but also our own home rebuild was only completed in June 2016. 

​So 2017 is set to be a year of growth and exciting new things as I work to grow Muscles Inc and the services I provide.  While the last 6 years have been fraught with challenges the future looks loaded with opportunity.   

​At the core it is all about helping people and it is something I have been doing for a few years now.  So if you are looking for a technical massage or a triathlon program both of which are designed for you the individual then please feel free to contact me

​Regards - John

Finishing Challenge Wanaka 2016 - I think an F bomb was used describing how tough that day was :)